The Shelley Experience, LLC

Claimed
(608) 509-4450
Mount Horeb, WI 53572
Website

Rating: 5.0

Total Reviews: 9

Today: 9:00 AM to 5:00 PM

Internet Marketing ServicesInternet Marketing ServiceEvent Planner

Hours

Mon 9:00 AM to 5:00 PM
Tue 9:00 AM to 5:00 PM
Wed 9:00 AM to 5:00 PM
Thu 9:00 AM to 5:00 PM
Fri 9:00 AM to 12:00 PM
Sat Closed
Sun Closed
Saturday by appointment only

About The Shelley Experience, LLC

TSE Xperience (The Shelley Experience, LLC) was created by Shelley Iverson, marketing strategist. Through her work, she realized she wanted to create something bigger a way to help brands grow through connection, storytelling, and real experiences. Digital marketing is still very much part of what we do, but we meet brands where they’re at and help them move toward where they want to go. Sometimes that means SEO, social media, or AI optimization. Sometimes it’s influencer marketing, connecting brands with vetted creators & collaborators, or building partnerships that feel natural for everyone involved. Other times it’s planning events, trips, or travel-based storytelling that brings a brand story to life & increases visibility & connection.

Areas Served

United States, Puerto Rico & International

Services

Digital Marketing Strategy

Custom marketing strategy designed around your brand’s goals, audience, and growth plans. Includes SEO, social media, AI optimization, and digital visibility planning.

Influencer Marketing & Creator Partnerships

We help brands grow through authentic influencer and creator collaborations. Instead of simply paying for posts, we focus on building partnerships that align with a brand’s story, audience, and long-term goals. Our team researches and vets creators carefully to ensure their audience, values, and engagement are the right fit. From outreach and introductions to campaign planning, content coordination, and visibility tracking, we guide the process so both the brand and the creator benefit. This approach helps businesses reach new audiences through trusted voices, increase credibility, and generate content that feels natural rather than forced advertising.

Brand Collaborations & Partnership Development

We help brands build meaningful partnerships with other businesses, creators, and organizations that share similar audiences, values, or goals. These collaborations can include joint campaigns, creator partnerships, co-hosted events, travel experiences, or other creative ways for brands to show up together. Our role often begins by identifying opportunities and making introductions, but it also includes helping shape ideas, align expectations, and guide the collaboration so it benefits everyone involved. We also act as a resource throughout the process, offering strategy, creative input, and coordination to help partnerships feel authentic, organized, and impactful rather than transactional.

Travel Experiences & Trip Planning

We help plan and coordinate travel experiences for individuals, families, groups, and brands. Our work ranges from personal trip planning and family vacations to retreats, group travel, and brand-driven experiences. Services may include: • Planning full itineraries from start to finish • Coordinating destinations, activities, and logistics • Organizing retreats and group travel experiences • Supporting brand storytelling or content capture during travel In some cases we plan the entire trip from scratch. In others, we meet clients where they are in the process and help connect the right pieces so the experience flows smoothly. For brands and creators, travel can also become part of their story, and we help document and support those moments so the experience becomes meaningful content as well. The goal is simple: turn travel into a well-organized, memorable experience that connects people, places, and stories.

Social Media Strategy & Content Direction

Effective social media is more than posting regularly. It requires understanding how platforms distribute content, how audiences discover brands, and how storytelling drives engagement. We help businesses develop social media strategies that combine content planning, storytelling, and platform awareness so their message reaches the right people. Our work includes content direction, video strategy, campaign planning, and guidance on creating content that feels natural, engaging, and aligned with the brand. From short-form video and visual storytelling to audience interaction and platform trends, we help brands build a consistent presence that grows visibility, encourages engagement, and turns attention into meaningful connection.

Brand Storytelling & Visibility Strategy

People connect with stories, not just products or services. We help brands define what makes them unique and turn that story into something visible, engaging, and memorable. This may include digital marketing, social media strategy, influencer collaborations, brand partnerships, events, or travel-based experiences that bring the brand to life. Rather than focusing on a single marketing channel, we look at the full picture of how a brand shows up in the world and how its story can be shared across platforms, partnerships, and experiences. The result is stronger visibility, deeper connection with audiences, and a brand presence that people recognize and remember.

FAQ

The Shelley Experience is based in Mount Horeb, Wisconsin and works with clients locally, nationally, and internationally.

The Shelley Experience works with a wide range of companies, from small local businesses to large international brands. Shelley has worked with everything from local entrepreneurs to global companies, including one of the largest wine producers in Spain. We especially love working with businesses that are passionate about what they do and want to grow in authentic ways. Industries we often work with include tourism and hospitality, fishing charters, hotels, Airbnbs, real estate professionals, designers, alcohol and beverage brands, landscaping companies, and creative businesses like dance studios and other artist-driven organizations. What matters most to us is not the size of the company, but the mindset. We work best with businesses that have a mission, value collaboration, and want to grow through storytelling, experiential marketing, and real connection with their audience. For example, one of the brands we work with is Purple Cow Organics, a company dedicated to improving soil health and helping create a healthier planet. That kind of purpose-driven work is exactly the kind of partnership we love.

Yes. We offer strategy sessions for businesses looking to improve their marketing, social media presence, brand visibility, or event and travel experiences.

Yes. The Shelley Experience works with businesses across the United States, Puerto Rico, and internationally. Shelley often travels to work directly with brands, meeting people where they are and collaborating in real environments — not just behind a computer.

The Shelley Experience blends marketing strategy with storytelling, travel, and experiential marketing. Instead of focusing only on ads or social media, we help businesses create authentic connections through content, partnerships, and experiences.

The Shelley Experience provides marketing strategy, social media support, event planning, travel planning, and brand collaborations. We help businesses grow through storytelling, digital marketing, and real-world experiences that connect brands with their audiences.

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